MiraShop is thrilled to announce that it has surpassed 100,000 registered customers, reaching this significant milestone in just ten months since its official launch. This rapid growth positions MiraShop as one of the fastest-growing e-commerce platforms in Bangladesh and reflects the strong market demand for a trustworthy, locally-built online shopping destination.

The customer base growth has been organic and sustained, driven primarily by word-of-mouth referrals and positive customer experiences. MiraShop's Net Promoter Score (NPS) has consistently remained above 70, indicating exceptionally high customer satisfaction. An impressive 45% of new customers in the past quarter were referred by existing users, highlighting the platform's reputation for reliability and authenticity.

Customer demographics reveal a diverse and engaged user base. While the majority of customers are concentrated in Dhaka, Chattogram, and Sylhet, the platform has seen significant adoption in tier-2 and tier-3 cities including Comilla, Gazipur, Narayanganj, and Rajshahi. The average customer shops on MiraShop 3.2 times per month, with repeat purchase rates exceeding 65%, demonstrating strong customer loyalty and trust.

Product preferences among MiraShop's 100,000 customers reflect the diverse needs of Bangladeshi consumers. Electronics and gadgets lead the category rankings, accounting for 28% of all orders, followed by fashion and apparel at 24%, beauty and personal care at 18%, home and living at 15%, and sports and fitness at 10%. Notably, the average order value has increased by 35% over the past six months, suggesting growing customer confidence in the platform.

To celebrate this milestone, MiraShop has launched a "100K Thank You" campaign featuring exclusive discounts of up to 40% across all categories, free shipping on all orders for a limited period, and a lucky draw with prizes including premium smartphones and shopping vouchers. The campaign runs through the end of October and is open to both new and existing customers.

Looking ahead, MiraShop has set ambitious targets for the next phase of growth. The company aims to reach 500,000 registered customers by mid-2025 and 1 million by the end of 2025, supported by enhanced marketing efforts, new product categories, and continued investment in the customer experience.